Lesson series

Marketing Principles

Driving business growth through a deeper understanding of your shopper and the marketing mix.

Course includes:
  • Driving business growth through a deeper shopper understanding
  • Understanding your competition, audience
  • Building a brand identity and tailoring your communication style to your audience
  • Executing your marketing plan

Duration

The estimated time to complete this course

3hrs

Intended for

Retail Liquor Store Owners, Managers, and Industry Employees

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